—Team Is Making Publishing History by “Chapter-Releasing” Books in Podcasts and Selling Online Ahead of First Print—
SAN FRANCISCO, Calif. March 9, 2006 — PodShow, Inc., the premier brand in podcasting, today announced that Infection, the new novel ¬from critically-acclaimed author Scott Sigler, will first be released exclusively on the PodShow Podcast Network. In a radical departure from traditional publishing, the company is releasing Sigler’s new novel chapter-by-chapter through podcasts created by Sigler, prior to releasing the book in print. In an even greater departure from business as usual, the “Sigler Sessions” personal chapter podcast readings by Sigler will be offered at no cost to listeners. This new release highlights a string of innovations that is helping PodShow to redefine the business model for authors and, in the process, have the same disruptive effect on the publishing industry that podcasting has had on the struggling radio industry. Building on the anticipation of legions of loyal readers and listeners who have discovered Sigler through the author’s previous Internet blockbusters, Earthcore and Ancestor, the release of Infection, slated for March 11, 2005 on the PodShow Network (www.podshow.com) is expected to create a far greater demand.
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